Stable
A clean, restrained starting point. Judge it by clarity, not how many effects it adds.
Finish
Four approaches, one message.
Pick the production direction before fine-tuning its intensity.
Creative
More design, emphasis and visual rhythm where the content supports it.
Maximum
A substantially produced treatment with stronger visual and sound decisions. You can remove individual choices afterwards.
Surprise
Finish selects an appropriate direction. Safety and readability rules still apply. It does not mean random effects or guaranteed novelty.